Everything NNI charges, in one place. From $70 a finished video at base complexity, $65 each from the 20th video, $60 each from the 40th, quoted from 80. Heavier work raises the number instead: SaaS and technology from $100, complex bespoke up to $150. There is no trade tier and no buyer-type rate — a brand, an agency and a studio quoting the same scope pay the same figure, and that is the point of publishing it.
The ladder is marginal, not a discount off the whole order. Each video costs the rate for its position in the order: the first 19 at $70, the 20th through the 39th at $65, the 40th onward at $60. So a 19-video order is $1,330 and a 20-video order is $1,395 — the twentieth video costs less than the nineteenth, and ordering 20 never costs less than ordering 19.
At base complexity the totals run $700 for 10 videos, $1,395 for 20, $2,045 for 30, $2,690 for 40 and $3,890 for 60. At the $150 complexity ceiling those totals rise to $12,000 for 80 videos. Every figure here is derived from the two variables above and nothing else.
The markets we sell into each have their own currency, tax treatment and language layer, and those are set out market by market on the country blocks. The rate card itself does not change by market — only the invoice currency, the tax line and the language work do.
Three levers move the number and only three, and all three are published. Volume is batch size, priced marginally above. Complexity is the work itself. Prepayment is term — and it is floored so it can never undercut the ladder: a 30-video block prepaid for twelve months is $1,950 a month, which is exactly 30 × the $65 rung the ladder already charges for videos 20–39. That discount buys cash arriving earlier, never a permanent lower price, which is why it is published here, floored at the rung, and identical for every buyer. A trade rate hidden from one buyer and shown to another is how a production partner loses a client; a published prepayment ladder is how a client decides for themselves.
Two published things move the number: volume, which discounts below the base rate, and complexity, which raises it. Neither depends on who is ordering. A rate published for one kind of buyer and hidden from another is a rate that costs somebody their client.
| Single video, no block Base rate. SaaS and technology content from $100; complex bespoke work runs toward $150. |
from $70per video |
| The block · 10 videos Ten finished videos, three formats, two revision rounds. $70 a video, all inside the base rate. |
$700per month, about £522 |
| The 30-video retainer The published 30-video block, billed by term: $2,045 a month on the card ($68.17 a video), $1,995 prepaid quarterly ($66.50), $1,950 prepaid for twelve months ($65.00). The floor is deliberate — $1,950 is 30 × the $65 marginal rung, so prepayment can never take a 30-video order below what the ladder already charges for videos 20–39. Priority in the queue at every term. |
$1,950–$2,045per month, by term |
| Bulk · 20 to 39 videos The 20th video onward costs $65 each. 20 videos totals $1,395; 30 totals $2,045. |
$65from the 20th video |
| Bulk · 40+ videos Every video from the 40th is $60. 40 videos totals $2,690; 60 totals $3,890. |
$60from the 40th video |
| Bulk · 80+ videos Same rules on the same scope, quoted at order time — not negotiated buyer to buyer. |
quotedper batch |
| SaaS & technology Screen flows, feature sequencing and UI-grade polish. Sits between the base rate and the ceiling. |
from $100per video |
Prices are in USD, invoiced per batch. Volume discounts the base rate and complexity raises it — both published, and neither depends on who you are. Prepayment is the third and last lever, and it is floored: a 30-video block cannot go below $1,950 a month, which is exactly 30 × the $65 rung. So a term can make cash arrive earlier, but it can never undercut the ladder. Published here, identical for every buyer, never negotiated person to person. Volume above 80 videos a batch is quoted on these same terms, not a private tier.
The invoice is in USD. Local-currency figures shown beside our rates are indicative conversions for orientation only — they are not the price, they are not contractual, and they move with the rate. Your invoice, and any quote you receive, is in US dollars at the rate on the day it is issued.
Book a free 20-minute call, then take the first sample at $40 — $30 off the standard $70. Your brief, your brand, delivered in 24–48h, so you judge the work before you commit to a batch.
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