A block is a fixed package of finished video: ten videos a month from $70 each (about AED 257.00), built for Arabic and English output across the GCC and delivered in 24–48h with nothing on the file but your brand. One card covers the whole region — Dubai, Riyadh, Doha, Kuwait, Manama and Muscat pay the same, because the price is scope-based, not postcode-based.
The Gulf retainer assumes the client pays less per video as volume rises, while the traditional cost model says the opposite: more videos means more editors, more shoot days, more visas. Zayed’s market also has the tightest seasonal squeeze in the world — Ramadan and DSF put every brand in the same studio in the same four weeks — which is exactly the month a fixed production cost stops being a plan and starts being a gamble.
A block turns that fixed cost into a variable one. Ten videos a month at the base rate is a fixed monthly figure against a salary line that does not move when the calendar empties. The capacity appears without a recruiter, a notice period or a desk. In a quiet month the cost is zero, not a salary.
The trade is capacity, not judgement. NNI writes and produces; you keep the brief, the review pass, the brand and the client relationship. That review pass is what is actually being paid for, because anybody can order a video and only you can decide it is good enough to carry your name.
| Traditional route | With NNI | |
|---|---|---|
| Cost of ten videos | AED 15,000–30,000 at agency overhead | From $700 (about AED 2,570) |
| Language handling | Separate Arabic and English edits | Arabic-first, English second |
| Seasonal peak | Same studio, same four weeks, every brand | Produced ahead in December and January |
| Time to first delivery | 1–2 weeks per batch | 24–48 hours from a complete brief |
| Currency | Quoted per state, repriced often | Pegged to the dollar at 3.6725 |
| Who owns the client | You do | You do — we do not contact them |
There is no secret trade price and no buyer-type tier. Two published things move the number: volume, which discounts below the base rate, and complexity, which raises it toward $150 (SaaS and explainer work from $100). Quote the same scope and a brand, an agency and a studio all pay the same. A rate published for one kind of buyer and hidden from another is a rate that costs somebody their client.
| Single video, no block Base rate. SaaS and technology content from $100; complex work runs toward $150. |
from $70per video |
| The block · 10 videos Ten finished videos, three formats, two revision rounds. $70 a video, all of them inside the base rate. |
$700per month, about AED 2,570 |
| Bulk · 20 to 39 videos Marginal pricing: the 20th video onward costs $65 each. 20 videos totals $1,395; 30 totals $2,045. |
$65from the 20th video |
| Bulk · 40+ videos Every video from the 40th is $60. 40 videos totals $2,690; 60 totals $3,890. |
$60from the 40th video |
| Bulk · 80+ videos Same rules on the same scope, quoted at order time — not negotiated buyer to buyer. |
quotedper batch |
Prices are in USD, invoiced per batch. How a batch prices: the ladder is marginal, so each video costs the rate for its position in the order — the first 19 at $70, the 20th to the 39th at $65, the 40th onward at $60. Your 20th video is therefore cheaper than your 19th, and ordering 20 never costs less than ordering 19. At base complexity: 10 videos $700, 20 videos $1,395, 30 videos $2,045, 40 videos $2,690, 60 videos $3,890. Complexity raises the number instead — SaaS and technology from $100, complex bespoke up to $150. GCC VAT varies by state (UAE 5%, KSA 15%, Qatar and Kuwait currently none); prices shown are net. Neither variable depends on who you are.
The invoice is in USD. Local-currency figures beside our rates are indicative conversions for orientation only — they are not the price, they are not contractual, and they move with the rate. Quoted at 1 USD ≈ AED 3.6725 (pegged) — SAR and QAR are pegged too. Your invoice, and any quote you receive, is in US dollars at the rate on the day it is issued.
Book a free 20-minute call, then take the first sample at $40 — $30 off the standard $70. Your brief, your brand, delivered in 24–48h, so you judge the work before you commit to a batch.
BOOK A CALL, GET THE $40 SAMPLE → SEE THE WORK