UK editor rates run £30–60/hour and local retainers still assume 2019 output. NNI is the AI production line behind UK agencies: you sell the work under your brand, at your own rate, and we produce it in 24–48h. Every file ships unbranded, under NDA, and we do not contact your clients.
A mid-level video editor in the UK costs £30–60 an hour — £45,000–75,000 a year salaried once you add employer costs. A single agency retainer that promises weekly video needs 40–60 videos a month to deliver on its promise. The math has not worked since clients started expecting daily content on 2019 retainers, and it is why video lines quietly lose margin even at busy agencies.
White-label inverts the model. Instead of hiring capacity you rent it: NNI produces under your brand at $70 a video, you price at your market rate, and production becomes a line you control rather than a salary you carry. There is no recruiter, no desk, no notice period — the capacity scales with your client calendar and shrinks in quiet months.
The UK-specific part is trust. Every partnership runs under NDA from the first call, deliverables carry no NNI branding, and there is no contact between NNI and your clients. You keep the relationship, the invoice and the credit. We stay behind the scenes.
| Traditional route | With NNI | |
|---|---|---|
| Monthly cost of capacity | £3,750–6,250 salaried editor (mid-level) | From $70/video — pay only for what you sell |
| Output ceiling | One editor’s bandwidth, full stop | Scales per project — no headcount ceiling |
| Ramp time | Weeks to recruit, onboard and brief | 30-minute onboarding, first brief same week |
| Quiet months | Salary continues regardless | Cost drops to zero when the calendar does |
| Client risk | Editor leaves = delivery gap | Production line never takes leave |
| White-label video ≈ £52 — reels, ads and product videos under your brand |
$70per video |
| SaaS & technology content Explainers, product tours and demos for UK tech clients |
$100per video |
| Agency volume tier Discounted per-video rate at 20+ videos/month |
Custommonthly |
Prices in USD; invoiced per project with no UK entity or VAT registration required on your side for the production service. First sample is $40 — $30 off the standard rate.
The twelve questions that separate a production partner from a rate card — what is included, who owns the files, whether they will contact your client, and the one answer that should end the conversation.
or download it right now — no email needed.
One email, the PDF as a link. Reply and a person answers.
Book a free 20-minute call, then take the first sample at $40 — $30 off the standard $70. Your brief, your brand, delivered in 24–48h, so you judge the work before you commit to a batch.
BOOK A CALL, GET THE $40 SAMPLE → SEE THE WORK